Overview of Services

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Online on-demand video course

NPD University

Transform your product idea into reality with South Africa’s first-ever online course in New Product Development (NPD).

The NPD University Online Video Course offers 40+ in-depth lessons covering every aspect of turning your idea into a market-ready product.

Here’s what you’ll learn:

  • Idea Generation: Develop creative concepts and validate them for success.

  • Product Proposition: Define your unique selling point (USP), conduct market research, perform competitive analysis, pricing, indexing, and more.

  • Branding Essentials: Explore branding strategies, color palettes, packaging design, and DIY logo creation.

  • Product Development: Master technical essentials like shelf life, stability, manufacturing, sourcing, and barcoding.

  • Social Media Mastery: Discover how algorithms work, create viral content, leverage influencer marketing, and run profitable Meta and Instagram ads.

  • Retail Readiness: Understand what retailers want, from planograms to pricing structures and market analysis.

Additional resources include:

  • Supplier List: Access 100+ South African suppliers for products like bottled water, snack bars, cosmetics, and more.

  • Entrepreneurial Community: Join a network of like-minded entrepreneurs to share insights, ask questions, and gain support—directly from Hamzeh.

With lifetime access, this course is the ultimate blueprint for anyone looking to successfully develop and launch their own product.

Personalized support

Coaching & Mentoring

Gain lifetime access to Hamzeh’s Coaching and Mentoring Program, designed to give you everything from the NPD University Online Course plus personalized mentorship and exclusive support.

Here’s what’s included:

  • Weekly VIP Group Coaching Calls: Join live calls where you’ll have your own dedicated slot to ask questions, overcome challenges, and receive tailored guidance from Hamzeh.

  • One-on-One Session with a Social Media Strategist: Work directly with an expert who has developed strategies for Checkers, MTN, and Huawei to boost your brand, grow your audience, and convert followers into customers.

  • Custom Roadmaps: Receive actionable, step-by-step plans specific to your goals, whether launching a product or scaling your business.

This is your VIP opportunity to fast-track your product journey and enjoy ongoing access to the tools, insights, and mentorship you need for long-term success.

One-Hour Consult

Need tailored advice for a specific challenge? A

One-Hour Consultation with Hamzeh is the perfect way to get expert insights and actionable solutions.

During your session, Hamzeh will provide guidance on:

  • Launch strategies.

  • Branding, innovation, and product positioning.

  • Social media growth, viral content ideas, and ad optimization.

  • Manufacturing, pricing, or scaling your business.

Companies & Brands I've Worked With

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Contact: [email protected]